JBL by Harmon is one of the world's market leaders in audio equipment particularly loudspeakers and headphones. In this niche online marketing is very effective but also super competitive, with a mix of established global players and disrupting start-ups all bidding for valuable impressions. Assemble were engaged to form the right tactics and strategic thinking in order to enable JBL to compete for the tough to reach Gen Z target audience.

Social media services in UK and Sweden


Aligning the disciplines of cultural and performance marketing we teamed up with a network of influencers to create a set of exciting 60-second music videos. These attracted over 40 million views for JBL on YouTube and social media. But not everyone on the web is in a hurry. That’s why Assemble developed a series of engaging long-form podcasts for customers who want to learn more about music and JBL. This was distributed to drive brand awareness and engagement on Youtube, Facebook & Instagram. We then, using the same influencers, created a suite of product led content, which we used to prospect also on Youtube, Facebook and Instagram the highly engaged audiences to prodigious results.

IOS and Android App agency in UK and Sweden


Here are a few of the fantastic results we have achieved to date.

  • 3*3xROAS
  • 40Million Video Views on Youtube
  • 150MillionAd Impressions
E-commerce website service in UK and Sweden

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